Travel Lane County
541.484.5307 · 800.547.5445 · EugeneCascadesCoast.org
Adventure Center/Visitor Information: 3312 Gateway St · Springfield OR (Open daily 9 a.m. - 6 p.m.)
Downtown Eugene Visitor Center: 754 Olive St · Eugene OR (Open Monday-Friday 8 a.m. - 5 p.m.)
Mailing Address: PO Box 10286 · Eugene OR 97440 s


Advertising

Travel Lane County partners can leverage their partnership through advertising in Eugene, Cascades & Coast print publications, digital platforms and on our website. These a la carte offerings provide a range of opportunities and price points.

Advertising Budget Planner

2020 Advertising Schedule Graphic

Print Advertising

Visitor Map — $120 - $1,000
Two-sided map — 150,000 copies

Visitor Guide — $870 - $5,452
Glossy, full color magazine — 120,000 copies

Dining Guide — $630 - $1,275
Full color brochure-size guide — 25,000 copies

Digital Advertising

Sports Planner Guide — $200 - $630
A digital flipbook

Meeting Planner Guide — $200 - $1,000
A digital flipbook

Website/online —$50 - $395 per month
Ads, page sponsors and featured listings on Eugene, Cascades & Coast website

Eugene Airport Video — $300 - $1,000 per annual contract
Ad spots

Display Advertising

Rest Area Event Display Panel — $200 per month
Event-only display space at I-5 kiosks 

Sponsorship

Publications, events and other special opportunities are announced in our partners' weekly Deadlines & Opportunities e-newsletter.

Rest Area Display Panels

Displays must meet the event requirements as outlined by the Oregon Travel Information Council. Kiosks are at the following rest areas:

  • Gettings Creek (14 miles south of Eugene-driving north on I-5 with 1,124,000 travelers estimated annually) 
  • Oak Grove (13 miles north of Eugene-driving south on I-5 with 1,430,800 travelers estimated annually)

Each display panel is an enclosed 22" x 36" vertical Plexiglas case with lock. The board can be used for a full size 11 x 17 printed poster or a collection of images and signage arranged bulletin board style. An adjacent lidded brochure holder can accommodate up to 30 brochures depending on size.

*Rates are subject to change

 

For Advertising Contact:

Maxine Walton

Director of Partner Development

Maxine is responsible for Travel Lane County partner recruitment and retention. She also secures event and sports sponsorships and sells tourism-related advertising opportunities.

Eugene, Cascades & Coast Visitor Demographics

Gender

  • Male, 59%
  • Female, 41%

Employment

  • Full time, 59%
  • Part time, 13%
  • Not employed/retired, 28%

Household size

  • 1 member, 15%
  • 2 members, 31%
  • 3 members, 29%
  • 4 members, 14%
  • 5+ members, 11%

Income

  • Over $75K, 39%
  • $50-$74.9K, 31%
  • $25-$49.9K, 13%
  • Under $25K, 17%

Education

  • Post-graduate, 26%
  • College graduate, 53%
  • Some college, 12%
  • High school or less, 10%

Age

  • 18-24, 8%
  • 25-44, 42%
  • 45-64, 34%
  • 65+, 16%

Marital Status

  • Married, 73%
  • Divorced/widowed, 13%
  • Never married, 14%

Occupation

  • Manager/professional, 55%
  • Other white collar, 15%
  • Blue collar, 22%
  • Armed forces/other, 8%

Children in household

  • No children under 18, 50%
  • Any child between 13-17, 19%
  • Any child between 6-12, 20%
  • Any child under 6, 26%