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Military Museum Turns 2!

Published: June 12, 2017


Florence, OR — To celebrate the birth of the iconic jeep vehicle from World War II, the Oregon Coast Military Museum (OCMM) is hosting a jeep-only show & shine on Saturday, June 17, 2017 at Johnston Motor Co. on Hwy 101 in Florence.  The show starts at 10:00 a.m. and ends at 2:00 p.m. and is open to any military jeep, vintage CJ thru current model of Wrangler. 

OCMM Executive Director Cal Applebee stated “Of all the transportation advancements coming out of WWII, the legendary jeep has probably made more impact on society because it is still being produced 76 years later, and not just here in the United States but in other countries around the world. This show is intended to not just celebrate its creation, but also celebrate the icon that is today.” Over two dozen Jeeps consisting of restored military jeeps, vintage CJ’s and new Wranglers are expected.  “With this being the first year of this event, we don’t know exactly how many will show – probably more than the known two-dozen.” Applebee added.

Jeep owners can register on site the morning of the event, and the first 25 registrants will receive a goodie bag.  The show opens to the public at 10 a.m. but participants should plan to register starting at 9:00 a.m. The Florence-Siuslaw Lions Club will have their food cart on hand for those who need nourishment.  The event is sponsored by Banner Bank and Johnston Motor Company.  “One of the reasons we wanted to partner with Johnston Motor Company is that Ford Motor Company produced nearly half of the military jeeps during WWII, and we’ll have some outstanding restored examples of those on display throughout the week in their showroom and at the event.” Applebee explained. “We invite you to bring Dad out for the show on Saturday as his treat for Father’s Day!”

The Oregon Coast Military Museum, which opened July 4, 2015, is pleased to announce it is celebrating its second anniversary this year on Saturday, July 1st in conjunction with the annual Wings & Wheels Fly In & Car Show. 

In addition to free admission and food provided by Pop’s Smokehouse in Mapleton, this year’s celebration will include door prizes and raffle prizes provided by Florence-area businesses as well.  Door prizes include a ‘Date Night Basket’ which includes movie tickets, wine and dinner gift certificate. Raffle prizes include two scenic air tours provided by Apex Heli and AeroLegends Biplane, a Florence Tech Solutions gift certificate valued at more than $110, and home décor gift baskets from Beach House Gifts on Bay Street valued at $125 each.

Tickets are available, while they last, at the Museum, Chamber Visitor Center, Florence Tech Solutions on Bay Street and Beach House Gifts on Bay Street in Old Town.

The Museum is located at 2145 Kingwood Street in Florence and is open Thursday through Saturday, from 10:00 a.m. until 4:00 p.m. You can also find them on their website at

Museum Contact: Cal Applebee, Director, 541-999-4175 or

Author: Andy Vobora

Vice-President of Stakeholder Relations, Travel Lane County
541.501.9398 | 541.743.8770

Travel Lane County markets and promotes the Eugene, Cascades and Coast region as a destination for travel, conventions, sports, meetings and events. It serves as a private, nonprofit association dedicated to economic development through visitor spending, which pumped more than $783 million into Lane County, Oregon's economy in 2019.