Eugene, Ore. - This month Travel Lane County and participating South Willamette Wineries are proud to announce a brand new wine game... Pinot Bingo! With an official release party on May 4 at the Eugene, Cascades & Coast Adventure Center, the new program is designed as a fun way to explore the delicious wines and scenic views at wineries across the South Willamette Valley.

"Oregon's Willamette Valley wines are internationally known for their quality, and our South Willamette wines really show that off well," said Kari Westlund, President and CEO of Travel Lane County. "Pinot Bingo is going to be a fun and easy way to explore our wine country, and learn more about what makes our wines so special!"

Each visit to one of the 21 participating wineries earns a stamp on the Pinot Bingo card. Additionally, players can visit pairing locations on the card to earn a stamp on any of the three "P" locations on the bingo card.

The ongoing program features three tiers of prizes up for grabs at the Adventure Center:

• Flight (one row): Wine art with a commemorative wooden stand
• Bottle (three rows together): An Oregon Pinot Noir glass
• Full Cellar (all spaces filled in): Entry into a grand prize raffle

Visitors and locals are invited to help launch Pinot Bingo at the launch party Wednesday, May 4 starting at 4:30 p.m. at the Eugene, Cascades & Coast Adventure Center. After the launch party, Pinot Bingo cards will be available for pickup at participating wineries, pairings location, the Visitor Center and Adventure Center.

Pinot Bingo is made possible by a grant from Travel Oregon.

Participants can tag their wine adventures with #PinotBingo on Twitter and Instagram. Find more information on Pinot Bingo at www.PinotBingo.org.

About Travel Lane County:
Travel Lane County markets and promotes the Eugene, Cascades and Coast region as a destination for travel, conventions, sports, meetings and events. It serves as a private, nonprofit association dedicated to economic development through visitor spending, which pumped more than $609.9 million into Lane County, Oregon's economy in 2014.
www.EugeneCascadesCoast.org/

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Press Contacts:

Travel Lane County

Stephen Hoshaw, PR & Social Media Manager
Stephen@EugeneCascadesCoast.org, (541) 743 - 8760

Andy Vobora, VP of Stakeholder Relations
Andy@EugeneCascadesCoast.org, (541) 743 - 8767

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