Kayaking the Willamette River
: Melanie Ryan Griffin

Industry Research & Reports

Travel Lane County is pro-actively involved in studying, understanding and implementing the best marketing approaches for our region. We actively conduct member surveys and focus groups, fund or partner with respected research organizations, and share up-to-date industry and technology trends via conferences, blogs and networking.

Research & Reports

Destination Development

Hospitality Training & Development

President & CEO - Samara Phelps

Samara Phelps President & CEO

Originally from Eugene, and a University of Oregon graduate, Samara began her tourism career as Visitor Services Coordinator for Travel Lane County in 2007. Her role evolved to Director of Visitor Services and then to Director of Stakeholder Relations. In 2015, she joined Clackamas County Tourism and in 2019 was named Executive Director of Clackamas County Tourism promoting the Mount Hood Territory region. She holds a VisitAble Disability Inclusion Certificate and is a graduate of both the Oregon Tourism Leadership Academy and the Chinook Institute for Civic Leadership. She has been active within her community and serves as the President of Nearby Nature.