One of the Oregon Coast's leading destination towns is the historic riverfront in Florence, OR, just off Highway 101. Historic Old Town Florence is centered along Bay Street which runs along the river. At the east end there are docks and the Port of Siuslaw. Discover the scenic boardwalk and harbor lined with historic buildings, landmarks, public art, unique shopping and excellent coastal dining.
There is so much to see and do here, you can easily spend several days browsing the local museums, antique stores and art galleries. Linger at the local coffee shop, tea room and wine bar. And, of course, try the chowder and order a double scoop of ice cream! You'll find that between watching the seals splash near the docks, the kayakers paddling under the beautiful Siuslaw River Bridge and the fishing boats coming up the river; many a pleasant hour will quickly roll by.
Originally the Siuslaw estuary was the winter home for the Siuslaw tribe. French, Russian and Spanish explorers and traders moved through the area, and in 1909 a river port was established here. The district thrived economically with industry from fishing, canning, lumber and rock quarries and eventually tourism. Learn more about the region's local history at the Siuslaw Pioneer Museum.
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Events in Old Town
Several annual events take place along Bay Street including the Wine and Chowder Trail, the Rhododendron Festival, Old Fashioned 4th of July, Rods 'n Rhodies Classic Car Invitational, Veterans' Day Parade and Holiday Tree Lighting.
Getting Around Old Town
Florence's Old Town district is fairly compact and walkable. There is street parking along the main corridors and a large public parking lot on the east side of Bay Street. The Rhody Express provides public transportation on weekdays around town.
The Chamber of Commerce has a visitor information center along Highway 101, just as you enter the Old Town district.
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